Grassroots Group

Our Mission - the economic utilization of Southern African aromatic and medicinal plants within a system which promotes the conservation, maintenance of botanical diversity and the optimum utilization of our natural resources. - our basic tenets which subscribe to the value of all people and the need to uplift impoverished communities through interactive partnerships; goals which can only be achieved by running the company profitably. - promoting our products vigorously but fairly, retaining our professional dignity at all times and ensuring a living wage for our employees, a reasonable return for our customers and a reasonable profit for ourselves. - the name of our company, GRASSROOTS GROUP, was carefully chosen to reflect our determination to become involved in the advancements of rural communities using the indigenous plants of our country. Our Vision - We believe in responsible biotechnology that supports and enriches both the land and the rural communities that are its true guardians.